Hooray, you entered a book award contest and then won!!!
What’s next? Now it’s time to share it with the world.
Many author’s enter book awards in order to help them with their marketing strategy for their book. Here is a step-by-step experience on how to use your book award winning to successfully market your book.
- Add to your book- Most book awards will present a seal or accolade which you can add to your book cover, or when describing your book. This becomes useful for the visibility of your book or in your bio introduction as an author. You have earned it so use it!
- Have a press release. Share your winning publicly by issuing a press release or a television radio interview to let more persons know about the award that was received. More people would want to know about the new celebration around your book.
- Update your website or social media with the award post. You can create new graphics, or some awards provide a graphic template for you, so make as many posts as you like telling your award story.
- Create videos giving your experience on entering the book awards, what was your journey like and how do you feel about the success.
- Promotional give- aways and sales to highlight the new award given to your book
- The idea of winning an award should not get old, so refresh and recycling your winning story as the years go by. An award title is for life, and it now becomes part of your as an author so use it as long as you like.
- With your book award remember, you are aiming to create a buzz and interest around your book. By leveraging the prestige of book awards, you can attract new readers and boost your book’s visibility but also re-engage old readers on the importance and interest of your book and your work as an author.
